Meat Without The Middle Man
Another example of not letting a meager budget interfere with kick-ass creative. Produced video and still assets for a myriad of deliverables over the course of several years. A digital campaign set out to redefine the word “meat”, several product launches, social content, in-store, packaging, and print. It was all hugely successful. By the end of our 3 years working with Light Life, their sales were up 38 % YOY. They were then purchased by the largest meat company in Canada.